In 2025, setting up a GmbH (Sàrl) in Switzerland remains more accessible thanks to its low capital requirement of CHF 20,000, flexible management, and reduced operating costs—but it requires transparency regarding the shareholders. The AG (SA) offers more credibility, shareholder anonymity, free transfer of shares, and appeals more to investors. However, it demands a CHF 100,000 capital and a more formal governance structure. The choice depends on the business profile, funding needs, and growth strategy.